Best Books on Marketing (and the Podcast Episodes to Hear First)
Six marketing books that hold up, from Seth Godin to Byron Sharp, each paired with a podcast episode where the author lays out the core idea.

Six marketing books that hold up, from Seth Godin to Byron Sharp, each paired with a podcast episode where the author lays out the core idea.

The sales books worth your time, from Never Split the Difference to SPIN Selling, each paired with a podcast episode where the author explains the big idea.